Wednesday, June 29, 2011

Feeling Good By Doing Good

Earlier this month I asked Lull readers to help send food to animal shelters in tornado-struck Joplin, Missouri. The amount of kibble raised—661,300 pieces, equivalent to 66,130 clicks—wasn’t enough to get the match from Halo, the supplier of the food, but it was probably enough for several days of meals. (I’ve asked FreeKibble for meaningful numbers, i.e., bowls rather than tons or pounds or millions of pieces, but I haven’t heard back yet.)

Since then, you probably heard about the blowout adoptathon for the animals that drew people from across the nation to Joplin. It was a huge success, yet hundreds of pets remain there without a home.

Like the animal shelters in Joplin, every rescue operation in America could use some help in keeping critters fed. So I’ve added the FreeKibble buttons to Lull—beneath the purple paw. Click on each of them daily to donate food (or more frequently if you’re so inclined).

Each site gives something in return: Through the purple paw you can pause to read a short, uplifting rescue tale; through the FreeKibble quiz you might learn some trivia about canines and felines. And, of course, there’s that unquantifiable sensation of having made a difference in the world, which is a great way to either start your day or end it. As Lull reader M. K. wrote to me recently:

“I start my day every morning going to both of the food for animal shelter sites, so even if the rest of the day sucks I know I’ve done something good.”

So go ahead and Make My Day … by feeding the homeless. It’ll make your day, too.

[Pics from]

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