Thursday, July 5, 2012

And The Point Is…?

The point is: Get ’em while they’re hot. Or, at least, visible.

El Libro que No Puede Esperar (The Book That Can’t Wait) is the brainchild of Argentinian publisher Eterna Cadencia. In a push to promote emerging Latin American authors to a wider audience, the new anthology is printed in disappearing ink. Once you’ve removed the wrapping and exposed the book to air and light, the ink begins to fade. Pages become blank after 60 days. The printed word takes on a whole new urgency.

Great gimmick, but I’m not sure what I would think if my first published story ended up a clutch of blank pages.

[Photo from designboom.]

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